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Head First Data Analysis: A learner's guide to big numbers, statistics,
and good decisions (c) by O'Reilly Media, Inc.

The type of the release is: eBook
In the PDF format with ISBN: 0596153937 and Pub Date: August 03, 2009
The size of the release is: 06 disks x 2.88mb
And released on: 09/24/2009

Today, interpreting data is a critical decision-making factor for
businesses and organizations. If your job requires you to manage and
analyze all kinds of data, turn to Head First Data Analysis, where
you'll quickly learn how to collect and organize data, sort the
distractions from the truth, find meaningful patterns, draw conclusions,
predict the future, and present your findings to others.Whether you're a
product developer researching the market viability of a new product or
service, a marketing manager gauging or predicting the effectiveness of
a campaign, a salesperson who needs data to support product
presentations, or a lone entrepreneur responsible for all of these
data-intensive functions and more, the unique approach in Head First
Data Analysis is by far the most efficient way to learn what you need to
know to convert raw data into a vital business tool.You'll learn how
to:Determine which data sources to use for collecting informationAssess
data quality and distinguish signal from noiseBuild basic data models to
illuminate patterns, and assimilate new information into the modelsCope
with ambiguous informationDesign experiments to test hypotheses and draw
conclusionsUse segmentation to organize your data within discrete market
groupsVisualize data distributions to reveal new relationships and
persuade othersPredict the future with sampling and probability
modelsClean your data to make it usefulCommunicate the results of your
analysis to your audienceUsing the latest research in cognitive science
and learning theory to craft a multi-sensory learning experience, Head
First Data Analysis uses a visually rich format designed for the way
your brain works, not a text-heavy approach that puts you to sleep.

http://www.amazon.com/exec/obidos/tg/detail/-/0596153937/